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Moderation of the familiarity-stereotyping effect: The role of stereotype fit
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Orientador(es)
Resumo(s)
Research has shown that familiarity induced by prior exposure can decrease
analytic processing and increase reliance on heuristic processing,
including the use of stereotypes (the familiarity-stereotyping effect). We hypothesize
that the familiarity-stereotyping effect will occur only when a stereotype
provides information that fits with the judgmental context. When
a stereotype and other encountered information are inconsistent with one
another, heuristic processing will be disrupted and the familiarity-stereotyping
effect will be eliminated. To test this hypothesis, we replicated two
experiments from Garcia-Marques and Mackie (2007), manipulating the
level of familiarity of information and the stereotypic fit of a suspect’s occupation
to a crime context. Prior exposure to both categorical information
(Study 1) and criminal evidence (Study 2) increased stereotyping and decreased
analytic consideration of the evidence, but only when the suspect’s
occupation was stereotypically consistent with the crime.
Descrição
Palavras-chave
Familiarity Personality traits Stereotyped attitudes Heuristics Information
Contexto Educativo
Citação
Social Cognition, 34(2), 81-96. doi:10.1521/soco.2016.34.2.81
Editora
Guilford Press