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Is It Familiar or Positive? Mutual Facilitation of Response Latencies
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Orientador(es)
Resumo(s)
We provide evidence for a previously unstudied consequence of the relationship
that familiarity has with positive affect: Positive affect and familiarity
exert a bi-directional impact on latencies to judgments about the other.
Experiment 1 showed that this association caused predictable facilitation
and inhibition patterns on both evaluative and recognition task response
times in an implicit association paradigm. In Experiment 2 participants in a
forced recognition task decided which of two symbols (one primed with a
subliminal happy face and the other with a subliminal neutral circle) they
had seen before. Because of the intrinsic association between familiarity
and positivity, the positivity activated from the subliminal happy prime facilitated
familiarity judgments. Implications of these results for cognitiveaffective
relations are discussed.
Descrição
Palavras-chave
Contexto Educativo
Citação
Garcia-Marques, T., Mackie, D. M., Claypool, H. M., & Garcia-Marques, L. (2010). Is it familiar or positive? Mutual facilitation of response latencies. Social Cognition, 28(2), 205–218. https://doi.org/10.1521/soco.2010.28.2.205
Editora
Guilford Press